Sergey Tokarev, an investor of RefaceAl, told the media about the latest milestone achieved by Reface (ex Doublicat), a face replacement app. He said that the app reached 5 million downloads on AppStore and GooglePlay in July. Moreover, the app has topped these app stores in several countries. It shows the popularity of Reface all across the world.
Sergey Tokarev, an investor of RefaceAl, told the media about the latest milestone achieved by Reface (ex Doublicat), a face replacement app. He said that the app reached 5 million downloads on AppStore and GooglePlay in July. Moreover, the app has topped these app stores in several countries. It shows the popularity of Reface all across the world.
RefaceAl is a Ukrainian IT development company that developed the Reface app. The app allows its users to replace faces on GIF-images. It is an interesting and fun app that allows users to become famous athletes, movie characters, actors, or even, the president of the US. In the Reface app, you get thousands of GIF-images in different categories. You can replace the face on your chosen GIF-image easily by using this app. You can replace the available character faces with your own or any other face.
The basic version of the app is free for its users. However, there is a premium version for the users who want to enjoy the advanced features of the app. Sergey Tokarev told the media that the app has been growing intensively since its release on January 13, 2020. The app showed a promised start with 750000 downloads in the first two months of its official launch. In May, the app surpassed the milestone of 1 million. Its downloads were accelerated convincingly in the next two months as the app has been downloaded by over 4 million users so far.
Tokarev already announced in July that the app had surpassed various other popular apps in Ukraine including TikTok and Privatbank. According to the recent stats, Reface has left TikTok behind in Thailand and the Philippines as well in terms of the number of downloads. It reached a major milestone on July 6 when it entered into the tops of AppStore charts in Europe. In Italy, the Doubicat app was among the top-10 most entertaining apps. It also gained huge popularity in Malaysia, Brunei, Kazakhstan, and Kyrgyzstan. According to the stats released on July 28, It was the 17th most popular app in the Entertainment category of AppStore. Moreover, it was ranked 13th on GooglePlay in the same category in the US.
Sergey Tokarev admired the progress of Reface and announced that they would not stop here. The next target of RefaceAl is to allow users to replace faces on videos. The company will also work on developing software that will detect the fake videos created by using face replacement technologies. The Doublicat app remained a successful project for the company as it received a promising rating (4.9 out of 5) on AppStore and GooglePlay.
Sergey Tokarev shared the development story of the app as well. He said, “The way of the company to the face replacement on GIF-images has been long, difficult, and involved several stages.” The development of artificial intelligence technology used in the app was the longest and most challenging stage. The first step was to develop an app that allows its users to replace faces on photos. So, the company released such an app, Reflect, last year. “We release the app (Reflect) last year, and then during the whole following year, we were working on improving the technology so that faces could be changed on videos as well,” Tokarev said.
As a result of those efforts, RefaceAl was able to replace faces on GIG-images. The company is not going to stop her as the next step is to replace faces on videos. The main success factors of Doublicat (Reface now) are Artificial Intelligence technology, quality, and shoutouts given by celebrities.